About Dana
Developments in the communications, media and entertainment industries don’t stop, and with so many innovative marketing campaigns and strategies being launched on a seemingly daily basis, I think it’s important to create a meeting place where we can discuss these issues and compare notes. Porter’s Place: a Marketing Strategy Blog is a forum for me to bring unique marketing campaigns to your attention, share analysis of service providers’ marketing strategies, discuss general market trends and report on important Amdocs events. I want to start a dialogue, so don’t be shy with your comments.
As the head of Amdocs’ global marketing, I am responsible for developing Amdocs’ vision, delivering strategic insight to customers and bringing Amdocs’ products, services and solutions to market.
