BLOGGER: NAOMI WEISER I tend to have a knee-jerk reaction to mobile ads, which is to basically ignore them almost automatically. But according to a recent Google-commissioned survey, I’m apparently an anomaly – the report states that most users do actually pay attention to and engage with mobile advertising, with 82% of smartphone users noticing [...]
BLOGGER: JEFF BARAK A few months ago, a friend of mine finally gave in to temptation by purchasing her first (and much-debated) smartphone, and in doing so, entered the unknown world of data tariffs. Would 0.5Gb be enough? 1Gb? In the end, she decided on 2Gb, “just to be on the safe side” but she [...]
BLOGGER: YOAV SNIR Is mobile communications now all about the connected world? Well, if you attended last week’s Mobile World Congress, you would think so. There were certainly enough connected devices around, with almost every original equipment manufacturer – from phone manufacturers to consumer electronic giants – apparently about to launch a tablet. Everyone else [...]
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