Posts Tagged ‘tiered pricing’

The move to à la carte needs to be smart

Verizon just announced that come summertime they will be offering tiered pricing plans for data instead of the unlimited plans they’ve had so far. So, essentially, instead of having a $30 all-you-can-eat data plan, you will need to choose the right amount of data you want to use and that will come with its own price tag. If you’re using a lot of wireless data, you will pay accordingly.

The smart move behind throttling your customers

BLOGGER: JEFF BARAK While the focus on Verizon is clearly centered on its upcoming iPhone 4 launch, its recent decision to throttle the throughput speed of its top five percent data users also succeeded in raising some eyebrows. Commentators almost unanimously ascribed this move to Verizon’s determination to ensure that its network would not suffer [...]

HOW much?

BLOGGER: URI GUREVITZ I’m an educated, reasonably well-informed member of Generation X. So why is it that I still have no idea what my 2GB data plan on my BlackBerry actually means in practical terms when I’m traveling abroad? Is 2GBb considered to be a lot or very little? Every time I synchronize my Outlook [...]

The Price is Right! (Isn’t it?)

BLOGGER: GUY HILTON Verizon’s hints that it may charge LTE customers in tiers that are based on their data speeds as well as their data consumption is another indication that service providers are looking to move away from all-you-can-eat plans and instead offer a much more tailored approach to data plans. With its LTE network, [...]